Audiences

Understand and segment your customer base

Health-Conscious Millennials

Audience Size
245K
+15%
Conversion Rate
4.8%
Avg Order Value
72
Demographics
25-3460% FemaleUrban
Top Products
Centrum Multivitamin
Voltaren Natura

Senior Care Seekers

Audience Size
189K
+8%
Conversion Rate
5.2%
Avg Order Value
85
Demographics
55+55% FemaleSuburban
Top Products
Parodontax
Corega

Active Lifestyle Enthusiasts

Audience Size
312K
+22%
Conversion Rate
4.2%
Avg Order Value
68
Demographics
30-4552% MaleMixed
Top Products
Voltaren Natura
Centrum

Dental Care Focused

Audience Size
198K
+12%
Conversion Rate
5.5%
Avg Order Value
58
Demographics
35-5058% FemaleUrban
Top Products
Sensodyne
Parodontax

Age Distribution

Device Usage

Purchase Behavior

35%
First-time Buyers
156K customers
45%
Repeat Customers
201K customers
20%
Loyal Advocates
89K customers

Top Audience Interests

#1Health & Wellness
95
#2Fitness
78
#3Natural Products
72
#4Family Care
68
#5Beauty
54