InsightsNew

AI-powered recommendations and actionable insights

high priority

Sensodyne showing 22% growth in Germany

Sensodyne products are experiencing exceptional growth in the German market. Consider increasing ad spend by 15-20% to capitalize on this momentum.

Revenue increase potential: €45K/month
high priority

Parodontax conversion rate declining

Parodontax products showing a 5% decrease in conversion rate over the past 2 weeks. Product page optimization recommended.

Potential revenue loss: €12K/month
medium priority

Video ads outperforming display by 35%

Video advertising formats are showing significantly higher engagement and conversion rates compared to display ads.

ROAS improvement potential: +0.8x
low priority

Centrum achieving target ROAS

Centrum multivitamin campaigns are consistently meeting and exceeding the 2.5x ROAS target across all markets.

On track for Q4 goals
medium priority

Spain market underutilized

Spanish market showing lower ad spend compared to market size. Opportunity to expand presence and capture market share.

Growth potential: €28K/month
medium priority

High cart abandonment on mobile

Mobile users showing 38% cart abandonment rate, 12% higher than desktop. Mobile checkout experience needs improvement.

Recovery potential: €18K/month

Revenue Trend vs Target

Category Performance Score

AI-Powered Recommendations

Optimize Bid Strategy

AI suggests increasing bids for "sensitive teeth" keywords by 12% during evening hours

Confidence
94%

Audience Expansion

Similar audiences to your top converters identified in France and Italy markets

Confidence
87%

Creative Refresh

Product images with lifestyle context showing 28% higher CTR than plain product shots

Confidence
91%